PLUG-IN MARKETING DEPARTMENT RESOURCE
Marketing Management | Brand Management | Marketing Communications
✔ Get organized for excellent marketing
✔ Connect marketing across the organization
✔ Achieve operating goals
Strategic and Tactical Marketing Services Include:
- Marketing Department Leadership & Direction (hands-on project, short-term or interim)
- Marketing Strategy/Marketing Plan Diagnostic Analysis & Assessment
- Marketing Plan Development
- Branding/Brand Management Strategies & Tactics
- Marketing Communications Strategies, Plans & Tactics
- Content Marketing/Custom Writing (Blog, Newsletter, Press Release, Speech, Case Study/Customer Success)
- Sales & Marketing Team Integration to Optimize Customer Traction
- Customer Marketing Material for Sales Teams
- Executive and Marketing Team Coaching
- Customer/Consumer Research Project Management
THE RIGHT START
With the constant buzz about the latest marketing tool, it’s easy to lose sight of what’s really important to achieve sustainable business performance:
- See and understand the big picture.
- Figure out who you are – or want to be.
- Know the customer’s point-of-view.
- Get organized for action.
- Lead and motivate cross-functional operators to work as a team.
- Embrace the sales team as an agent for success.
Start with this mindset and philosophy so you can build from a solid marketing and business discipline foundation.
Once you’re organized with a game plan (strategy), then determine what tactics to use and why. Provide hands-on leadership to make it happen.
contact HARVEY CHIMOFF
President – StratGo Marketing, LLC