StratGo Marketing – Recent Work Examples
B2B Ingredients Company
StratGo Marketing helped the CEO make a strategic pivot. Services and results included repositioning strategy and corporate name change; marketing and sales strategic action plans; new website content and implementation; and marketing communications including press releases and media relations outreach that generated earned media coverage in key trade publications.
Startup Consumer Products Founder
StratGo Marketing provided hands-on, new product development and business commercialization expertise to the company founder. Services and results included product development advising; brand and logo creation (managing outside resource); and customer research strategy with project management of early stage exploratory focus groups and then later stage product usage studies.
Iconic New York City Restaurant
StratGo Marketing advised ownership how to successfully engage and work with an outside agency to achieve a revitalized brand presentation via a new website. Services and results included getting ownership to understand and buy-into the importance of a detailed marketing brief to guide the process and decision-making.